Digital Public Relations Services

In today's hyper-connected world, where new trends emerge every day, competition is fierce, and customers expect more from brands, having a strong brand reputation is more important than ever. At BS Group, we understand the power of Public Relations (PR) and how it can help your business build credibility, increase brand awareness, and improve brand recall.

pr companies in Pune

Our PR services are designed to help you tell your brand's story in a way that resonates with your target audience. We use a combination of media relations, influencer marketing, and content creation to help you achieve your PR goals.

At BS Group, we understand the importance of effective public relations for your brand. As a leading brand management company, we offer a range of PR services that can help you amplify your brand and reach your target audience.

Our team of expert professionals has years of experience in the industry and are well-equipped to deliver key messages that resonate with your audience. We specialize in both paid PR and organic PR services to ensure that your brand gets the maximum visibility and reach.

Our paid PR services include press releases, brand stories, press conferences, brand launch events, and influencer marketing. We work closely with media outlets to ensure that your brand is featured in the right places, at the right time. Our organic PR services include reputation management, authored articles, and spokesperson profiling, which are designed to enhance your brand's online presence and authority.

At BS Group, we believe that successful PR campaigns are all about creative storytelling. Our team of professionals will work with you to develop a unique PR strategy that aligns with your brand's values and goals. We have established media relationships that enable us to run successful, measurable PR campaigns that deliver results.

If you're looking to amplify your brand's reach and achieve maximum visibility, contact us today to learn more about our PR services.

Public Relations Strategy

Step One

Understanding Your Business

Our team takes the time to understand your brand and identify your unique selling points to ensure that they can be leveraged at both the macro and micro levels. We conduct in-depth research into your industry and target audience to develop a PR strategy that aligns with your business goals.

Step Two

Identifying the Best PR Opportunities

Based on your requirements, we identify the most effective media outlets for your brand. We leverage our industry contacts and relationships to pitch your brand to the right publications, influencers, bloggers, social personalities, and celebrities to help you reach your target audience.

Step Three

Customizing Your PR Strategy

Our experts work with you to develop a customized PR strategy that aligns with your business goals. We identify the topics and themes that resonate with your audience and create compelling content pieces that tell your brand story in a way that captures attention and drives engagement.

Step Four

Implementation and Measurement

Once the media outlets, influencers, and journalists are identified, we work to create strong content pieces for you that are published on the chosen platforms. We ensure adequate tracking and monitoring of impressions and engagements to spread your brand messages in the most effective, affordable, and measurable way possible. We use relevant metrics to measure the success of your PR campaigns and provide you with regular reports on your brand's media coverage and reach.

Want to know more? Let's talk


At BS Group, we understand the significance of public relations in promoting, developing, and managing the reputation of a brand. Our digital marketing expertise allows us to amplify PR articles on various social media platforms to increase your brand’s visibility. We believe in a two-way conversation with your target audience, enabling your brand to understand what it is appreciated for and where it needs to improve. Our digital PR campaigns are low-cost, effective, and enable us to track the analytics to measure the success of the campaign. Let us help you build a positive image of your brand in the digital world.

Public relations is an art of storytelling that builds your brand’s reputation in a positive way. At BS Group, we focus on creating a certain image of your brand that resonates with your target audience. Our digital PR campaigns help you reach the right target audience, building credibility for your brand. Trust is crucial in any industry, and our PR services help you build it. We help you change the thought process of your target audience towards your brand, ensuring that they perceive your brand in the right way.

Digital public relations is a disruptive yet essential place to be present in today's digital age. With everyone being online, it's important to reach your target audience where they are most available. Our digital PR campaigns utilize digital and social technologies to manage the awareness, understanding, and reputation of your brand. It's a cost-effective way to let people know about the existence of your brand, and our campaigns are highly trackable, enabling you to see the impact on your website traffic and sales.

Public relations and advertising are two different approaches to promoting your brand. Advertising is a paid media that pushes the message of "Buy Me" directly to the consumer to promote sales. On the other hand, public relations is an earned media that is all about building a positive image of your brand and projecting it to the consumer. At BS Group, we believe that public relations is more powerful than advertising as it allows your brand to build trust among stakeholders, change their thought process, and increase credibility through thought leadership pieces, influencer connections, and networking strategies.

At BS Group, we specialize in digital public relations campaigns that help your business reach its target audience through purposeful exposure via digital media. We use our digital marketing expertise to amplify your PR articles on various social media platforms, ensuring that your brand is visible where your target audience is most available. Our campaigns are highly trackable, and we provide you with analytics to measure the success of the campaign. Let us help you build and manage your brand's reputation in the digital world.